PS Vita

This ad campaign kinda scares me.  I'm not much of a gamer, but I feel as if they aren't asking, but demanding me not to quit playing video games...I'm the kind of guy that says "I will cuz I want to, not because you're telling me to" so this ad is basically making me not want to join in on this for the mere fact of demand.

Plus the actual TV spot states that you can play on your TV and then take it on the go with this new game console.  To me it is like they are saying "Hey we are an addiction, so we'll help feed the fire" How bout you play games when you have nothing else to do at your house and when you leave you go enjoy the presence of friends family, outdoor activities and other things that make life grand...Am I too much of an old-timer on this issue? There wasn't a day when my mom had to find me and tell me to be in by sunset.  What is happening to the youth?