Bitmap Newspaper ad

Final chosen Idea Old vintage Bullet style trailer.  Ad will promote Family oriented style eatery.  Backyard atmosphere amazing food.  Picnics Encouraged.

Other ideas thought of before also known as "the roughs" 

Different versions of final. The one on the left was supposed to be an ice cream cone trailer...that worked well. [sarcasm] the bottom is a bit hard to see, but wasn't chosen because of the too realistic feel of the trailer.  I was looking for something fun and lighthearted.  The top right was the selected choice.  Off to the formatting drawing board!

All the images in this file are copyright free.

The target audience for this project was 20-35 married/single couples that have an active lifestyle.

The project specs for this assignment were 3.79 width by 5.05 height at 4 dollars a column inch. that ended up costing 76 dollars.

The call to action is to get the customer to the physical location to gain the feeling and atmosphere of the product by promoting a low price.

This is the final piece!

Sitemap of homepage

Sitemap of homepage.  This assignment was the creation of the combination of all files, pictures, and content put together with links to each page.  Every page linked to each other to represent a whole site.

Chili pepper procedure.

Its a chili pepper!  This page was created by grabbing content from various sites such as iStock and Wikipedia to create a page in Dreamweaver.  The photo was taken from iStock and placed in Photoshop to place the title of the page which was determined by a random wiki site.  The elements were then placed in Dreamweaver and css/html was performed on the elements after being placed in an AP div.

Home page for site

Screen grab of home page holding all my other pages that I designed for Web Based Software.

Web Based Software

This site was based out of Dreamweaver CS5.  All gif files and content is copyright free.  I placed all content, colors and pictures either through css/html code or shortcuts provided by Dreamweaver.  The content was created by the basis of the class and learning the knowledge of coding and the proper use of its  usefulness. Kuler was used in proving this trendy color scheme.

Something Fun St. Patty's Day

Went on a bike ride tonight and took some pictures to take my mind off of school and the stress. Everything was a little more green on St. Patty's day.

Target Audience

The target audience selected for this assignment are Girls and Guys between the ages 18-24, that are active and attending college.  The Call of Action will be a coupon, and the content that will be used will be a dentist that is pushing new technology to straighten teeth.

 Front Male Version

Back both Versions

Front Female Version

I chose 18-25 year old males and females that shop at a hip department store.  I chose adjectives that would describe how you would feel when shopping at Maldives Retail Store.  Women get a higher discount to get them into the store.  They will bring guys with them so I chose the guys to get a smaller discount.  The sneaky part about this Direct mailing piece is the coupon will get cut out but on the other side will be the mailing information.  This is useful so that when they bring in the coupon the store will know who returned the coupon and could get back in touch with them, with out being too invasive.  The photos chosen were from iStock from a winter collection that looked light and fun. The name Maldives is kind of ironic knowing its a winter store and the name is from a large group of islands near India that are absolutely beautiful and probably don't know what snow is.  The plan was to go duotone for price but wasn't cooperating so 4 color it is.  It was a fun project and it will be interesting to see how the variable data process goes.

All images were provided by iStock and are being properly used under the user agreement.

4x6 thumbs and rough

Inside top of Chosen Rough. Picture on right logo on left.

Bottom Inside:

Picture on right Coupon lower right. The coupon will be clipped out with the address on the other side for marketing purposes.

Front Folded, Descriptive Targeted Adjectives on top, Picture on bottom.

Bottom Picture:

Back has address, still deciding graphics for back.

Thumbs.

Finish printed notepad.